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MBA on Hotel and Corporations

  • Next Courses :
    October 2007 / 1st edition
  • Duration: 12 months
  • Academic Value: 45 credits
  • Price: 5.800 euros
  • Internship Professional Program: Yes
  • Language: Spanish
MBA on Hotel and Corporations      

Academic Program

Strategic Management 30 h
Strategic Analysis
Strategy Design
Implementation and Control

Marketing Management 50 h
Marketing tactics and strategies
Distribution channels

Finance Management 60h
Financial Analysis
Investment Analysis
International Finance

HHRR Management 46 h
Change Management
Competences Management
Selection and retribution
Leadership

Operation Management 20 h
Exploitation Management
Buying
Units Management

Information and Digital Management 60h
Information Systems and TCS
Hotel Management Systems
CRM
Net Economies
Metcalfe Net
Online positioning
Target. Robots

Quality 20 h
Total Quality
Regulation
Environmental Management

Negotiation 30 h
Method Foundation
Activity and Behaviour objectives
Cultural Differences in negotiation

Project 100 h
Master thesis